Programme | Solving the Innovation Conundrum for Mobile, Social, Diversified Revenues

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Solving the Innovation Conundrum for Mobile, Social, Diversified Revenues

Programme | Solving the Innovation Conundrum for Mobile, Social, Diversified Revenues

Programme

 

Sessions

May 16
Tuesday

  • 16:00

    Strategy and new organisation at the Globe and Mail

    Location: 
    351 King Street East, Toronto

    Strategy and new organisation at the Globe and Mail / Lab 351 achievements and future plans / Talent management and innovation incubation / New workflow architecture (ARC) implemented with Washington Post / Performance base editorial management / Diversification / Monetisation and audience engagement / New revenue streams

    Speakers 

  • 20:00

    Dinner with Globe and Mail management / Debriefing

May 17
Wednesday

  • 09:00

    Trends in ad tech: native, video, mobile, 360, VR, Data

    Overall trends in AdTech in Canada and North America: native, video, mobile, 360, VR, Data / Programmatic in house / Header bidding / Advertising on distributed platform / Context driven advertising

    Speakers 

  • 09:30

    Digital Media Zone (DMZ) at Ryerson

    Location: 
    10 Dundas St E 350 Victoria Street, Toronto

    Network platforms, adtech, content monetization – The DMZ at Ryerson University is one of Canada’s largest business incubators for emerging tech startups.The top-ranked university incubator in North America and third in the world. Six years after launching, 260 startups have incubated at the DMZ. They have raised $206 million in seed funding and have fostered the creation of more than 2,407 jobs.

  • 12:00

    Thomson Reuters Technology Center – Thomson Reuters Labs

    Location: 
    333 Bay St #400, Toronto

    The Toronto Technology Centre focus on emerging skills such as cognitive computing, visualization, user experience and cloud development. Worth more than $20 million invested over the next five years. Thomson Reuters Labs drive innovation through applied research and experimentation in partnership with academics, students and startups.

    Speakers 

  • 15:00

    Toronto Star Digital

    Location: 
    1 Yonge Street, Toronto, ON M5E 1E6

    Torstar’s digital investments/diversification strategy

    Speakers 

    • Chris Goodridge
      Chief Operating Officer, Digital, Star Media Group & SVP Digital Ventures, Torstar Corporation
  • 17:00

    Torstar Digital Ventures : VerticalScope and EyeReturn

    Location: 
    1 Yonge Street, Toronto, ON M5E 1E6

    Consumer data plays, AdTech and audience networks.

  • 21:15

    Flight Toronto-Montréal (Air Canada)

    From Toronto Billy Bishop Airport (YTZ) to Montréal’s Airport Pierre Elliott Trudeau (YUL). Flight Air Canada 7980 operated by Air Canada Express – Jazz. Arrival in Montréal at 22:25 h. Transfer to Hotel.

May 18
Thursday

  • 08:00

    La Presse+ deep dive

    Location: 
    7, rue Saint-Jacques Montréal

    Intense workshop La Presse+ Case study. A deep dive into the shift from paper to digital (revenue, technology, HR, organisation, revenue, etc.).

    Speakers 

  • 12:00

    Lunch

    Location: 
    La Presse
  • 13:30

    Element AI: Artificial Intelligence, Machine Learning

    Location: 
    4200 Boul St-Laurent #1200 Montréal

    The researcher at the University of Montreal Yoshua Bengio is working with two entrepreneurs specialized in artificial intelligence and Real Ventures to found a “start-up” factory in the field of artificial intelligence. Montréal is also the home base of Institute for Data Enhancement, or Ivado/AI proof of concept. How it will transform news publishers relation to their users.

    Speakers 

  • 15:30

    AdTech demystified

    Location: 
    AdGear, 460 Rue McGill, Montréal

    Bought by Samsung in June 2016, AdGear is one of the key players in the digital advertising ecosystem and acts as the server that feeds La Presse+. At the time of the takeover by Samsung, analysts were of the opinion that the sole objective of the acquisition was to facilitate the broadcasting of advertising on Samsung smartphones, but the project has a broader scope. AdGear will present the technical ad process and describe to us an an environment that is both complex and on the move.

    Speakers 

  • 17:30

    Workshop with CRIM (Centre de Recherche Informatique de Montréal)

    Location: 
    405 Ogilvy Avenue 101, Montréal

    Share of experience with the team at CRIM on its advances in voice signal processing, imaging, video, language processing and Big Data.

    Speakers 

  • 18:30

    Conversation with David Skok, former Digital Editor-in-Chief at Toronto Star, Boston Globe, Nieman Fellow

    David Skok, former Managing Editor of the Boston Globe, recently resigned as Associate Editor and Head of Editorial Strategy for Digital Platforms at the Toronto Star.  A Fellow of the Nieman Foundation for Journalism at Harvard University in 2012, David is an acknowledged expert on developments in newsrooms in North America. He will talk to us about his experience, his vision and the major challenges facing publishers in Canada and North America in order for the digital transformation process to succeed.

    Speakers 

    • DAVID SKOK
      Journaliste, ex rédacteur en chef associé et directeur de la stratégie éditoriale des plateformes et produits numériques du Toronto Star

May 19
Friday

  • 08:30

    E-commerce, micro transactions and mobile payment: LightSpeed POS, the Shopify killer

    Location: 
    Lightspeed POS, 700 St-Antoine Est, Suite 300, Montreal,

    LightSpeed, a provider of e-business solutions for retailers and restaurants, is creating about twenty new positions every month. At present, LightSpeed has 300 employees worldwide, 200 of whom work in Montreal. Three years ago, the company employed just  50 persons. Its New York office, opened in 2012, proved a rapid success. Montreal and  New York manage 60% of all Lightspeed customers. All other business is done in Europe, and since recently also in Singapore. The 40,000 businesses served by LightSpeed EPOS (Electronic Point Of Sale) generate sales totalling 15 billion US dollars. The LightSpeed platforms can keep a track of stock levels, customer preferences, sales, and analytical data. The orders managed by the Montreal-based company rose by 123% in one year, mainly due to the acquisition of the Belgium-based Posios company.

    Speakers 

  • 09:30

    CEDROM-SNi: The Challenges of Monetization

    Location: 
    825 avenue Querbes, Outremont

    Introduction to the news media market in Canada. Focus on intellectual propert, challenges of content monetization.

    Speakers 

  • 10:30

    Transcontinental Media

    Location: 
    825 avenue Querbes, Outremont

    Diversification and consolidation. Niche developments (The Advisor Group of properties – Advisor’s Edge, Advisor’s Edge Report, Advisor.ca and the Conseiller brands — has been acquired by Transcontinental Media in Dec 2016).

    Speakers 

    • Pierre Marcoux
      Vice-président principal, Solutions information d'affaires et éducation, TC Media (groupe Transcontinental Media)
  • 12:30

    Lunch

    Location: 
    825 avenue Querbes, Outremont
  • 14:00

    MishMash, a Canadian alternative to Google’s and Facebook’s offerings

    Location: 
    825 avenue Querbes, Outremont

    Owner of the free publication “Voir” and the magazine “Actualité”, Mishmash is reinventing the advertising model and has created the “Média Boutique” advertising platform that allows advertisers to pay in vouchers that are subsequently resold to readers. Mishmash aims to provide Quebec and Canadian advertisers with an alternative to the Google and Facebook offerings.

    Speakers 

  • 15:00

    Roundtable: Capitales Media - La Presse - Le Devoir - TC Media - Mishmash

    Location: 
    825 avenue Querbes, Outremont

    Round table discussion with executive managers. Key challenges of the branch. Change management and paybacks, Lessons learned. Focus : Content monetisation. Trends in syndication. Content revenue streams optimization. Keep control of the value chain, new revenues streams. Diversification strategies.

    Moderator 

    Speakers 

    • Claude Gagnon
      président et éditeur du Soleil, il occupe le poste de président-directeur général du Groupe Capitales Médias.
    • Pierre Marcoux
      Vice-président principal, Solutions information d'affaires et éducation, TC Media (groupe Transcontinental Media)
    • myles
      Editeur, Le Devoir
    • Taillefer
      Associé Principal XPND Capital
    • René Vézina
      Journaliste, chroniqueur
  • 17:00

    Interview iNovia Capital

    Location: 
    825 avenue Querbes, Outremont

    Conversation with Chris Arseneault, co-founder of early-stage venture capital firm iNovia Capital. Funding innovation in Canada. Trends and perspectives.

    Speakers 

  • 20:00

    Light experience in the heart of the Notre-Dame Basilica in Montréal

    Location: 
    Basilique Notre-Dame de Montréal 110, rue Notre-Dame Ouest, Montréal

    Consisting of a “path of light” and a presentation, the show combines spectacular lighting, orchestral music, video, and architectural elements, and participates in the celebrations marking Montreal’s 375th anniversary.The Notre-Dame Basilica of Montreal, that bears the name of basilica due to the relics housed there, was built in the Gothic Revival style by the New York-based architect, James O’Donnell. Its twin towers, given the names “perseverance” and “temperance”, were added several years later by the architect John Ostell. The multimedia show produced by Moment Factory was realised with the participation of Québecor, the City of Montreal and the Government of Quebec.

May 20
Saturday

  • 08:00

    Free time in Montréal

    July 1st 2017 will mark 150 years of Canada’s Confederation, and Montreal will mark its 375th birthday in 2017. Hundreds of activities will take place to commemorate this city’s vibrant history.

Solving the Innovation Conundrum for Mobile, Social, Diversified Revenues

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