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Shobha Tsering Bhalla

Shobha Tsering Bhalla

Managing Director, India Se Media

Shobha Tsering Bhalla is a veteran journalist and media entrepreneur with extensive experience as a senior print and online journalist.
Over the past 30 years, she has established herself as a serious journalist with her incisive cutting-edge opinion columns and well-researched ground-breaking stories.

Shobha, who hails from Sikkim and grew up in Arunachal Pradesh, Meghalaya and Assam in Northeast India, moved to Singapore in November 1986. In 1989, she joined The Straits Times as a Business Correspondent and was the first Non-resident Indian journalist there to have an opinion column in The Sunday Times.

She moved back to banking as the first Regional Research Editor at OCBC Bank’s Equity Research before being head-hunted by ING Barings.

During the heady days of the emerging era she was head-hunted to be the first Managing Editor, in charge of content for nine countries, for Lycos Asia, a joint-venture portal by Lycos and Singtel.

After the bubble bust, she went back to her first love – hard core journalism with TODAY (Media Corp) – as a columnist and senior correspondent and set up and managed two sections - the Property Desk and Media Industry Desk.

In 2007, she founded India Se Media, the first magazine/media company catering to the India Diaspora in Singapore & SE Asia, which she still runs.

Shobha also serves on the board of the Singapore Indian Chamber of Commerce & Industry (SICCI) where she has been elected as a director for the second term. Besides being a director on the board of the chamber, she is also the Chairman of SHE@SICCI which focuses on helping socially and economically vulnerable Indian women entrepreneurs of Singapore grow their businesses in the post Covid era.

In 2017, Shobha founded and organized the Asian Women Writers Festival (AWWF), the only such platform for women writers in Asia. The AWWF has held several literary events since its formation and has featured upcoming and established writers from countries all around Asia, such as Bangladesh, India, Malaysia, Pakistan, the Philippines and Singapore.

Shobha is also deeply involved in the Arts and is the Chairman of the Panel of Advisers at SRI (Shantha Ratii Institution), a leading Indian classical dance academy in Singapore, affiliated to the National Arts Council.

Her other community work includes serving as a committee member in the first Integration Committee under the then National Development Minister Dr Vivian Balakrishnan.