LATAM Cultural Change Ignition Program 2020

Mobile Event Menu

LATAM Cultural Change Ignition Program 2020

The Cultural Change Ignition Program for LATAM News Publishers is an executive program which will provide its participants with insights and mentoring in order to activate internal cultural change within their companies. It is aimed at rising Latin American media leaders interested in upgrading their digital and management skill-set and wishing to positively guide their companies’ adaptation to the future.

Running from October 2020 to January 2021, this initiative will be composed of 7 top-level sessions that will bring together selected peers and global industry experts from which participants to interact and learn through inspiration, insights, tools, knowledge and roadmaps. 

Sessions will cover topics such as but not limited to: 

  • Organization change
  • Talent attraction and new roles
  • Data-informed companies
  • Audience relationship transformation
  • Management change

Program lead


Diego Carvajal

Digital Strategy and Product Regional Director

Discovery LATAM & US Hispanics



“Our goal is to help Asian media companies become agile and responsive to the changing consumer needs in the digital age. With the close guidance and mentorship from experts, the programme will accelerate the transformation process and equip the media companies with the skills needed to navigate the increasingly complex media landscape.”

Thomas Jacob, COO



 "We recognise that news organisations are under pressure to transform and build thriving digital publishing businesses and this is even more complex with the additional challenges during Covid-19. We hope that through our partnership with WAN-IFRA, the Newsroom and Business Transformation Asia 2020 program will assist newsroom leaders with business transformation while continuing to produce important, meaningful journalism that serves and informs our region.”

Anjali Kapoor, Director of News Partnerships
Facebook Asia Pacific



In partnership with

LATAM Cultural Change Ignition Program 2020