Lugar | Audience Intelligence 2016

Audience Intelligence 2016

Lugar | Audience Intelligence 2016


The 2-days conference will be held at Connexion@Nexus located at Bangsar South City.

 Set amidst the iconic Bangsar South, Nexus perfectly complements the integrated city development by offering a world class food and lifestyle destination. Nexus, a RM150 million lifestyle centre also offers a unique range of facilities for your functions at Connexion@Nexus.

No 7, Jalan Kerinchi, 
Bangsar South City, 
59200 Kuala Lumpur


The official hotel for Audience Intelligence 2016 is Capri by Fraser located adjacent to the conference venue. 


Capri by Fraser
No. 5 Jalan Kerinchi, 
Bangsar South City
59200 Kuala Lumpur

Bangsar South brings you a refreshing stay that combines the worlds of business and leisure, in association with Capri by Fraser.

Capri by Fraser Kuala Lumpur is set in a 34-storey Camellia Serviced Suites, a residential cum hotel residence project located within the integrated development of Bangsar South. Capri by Fraser Kuala Lumpur consists 240 spacious studios and apartments as well as 2 exclusive rooftop levels of recreational and business facilities.

Reservations can be made via the booking form here.

For more information, visit


Through news media case studies and audience intelligence experts presentations, participants will get useful insights for designing and implementing their own full-fledge Data strategy. From selecting the tools and services adapted to their needs to defining and monitoring key analytics, participants will learn how to:

  • Increase news content's impact
  • Improve news production operations' efficiency
  • Optimise users' conversion rate from occasional reader to subscriber
  • Develop innovative products that meet audience expectations
  • Streamline content distribution on social media networks
  • Provide advertisers with relevant audience data that reflect actual media reach
  • Enable programmatic advertising capabilities.


The 2-days summit will be held at Connexion@Nexus at Bangsar South City.

 More details on event venue and hotel bookings

Audience Intelligence 2016