Programme | 14th Middle East Conference

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14th Middle East Conference

06 Mar 2019 to 07 Mar 2019
Dubai
United Arab Emirates (the)

Programme | 14th Middle East Conference

Programme

Sessions

March 06
Wednesday

  • 09:30

    Coffee and Registration

  • 10:00

    Official Opening

    Welcome address from WAN-IFRA

    Speakers 

    Welcome address from our strategic partner

    Speakers 

    • Member of the Board of Directors, Dar Al Hayat, UAE

    Welcome address from our host

    Speakers 

    • Managing Director, Dubai Media City (DMC), Dubai Studio City (DSC) and Dubai Production City (DPC), UAE

    Welcome address from the region

    Speakers 

    Welcome speech from His Excellency Sheikh Nahayan Mabarak Al Nahayan

    Speakers 

  • 10:30

    VIP Tour through Exhibition

  • 11:00

    Transformation and Business Models

    Keynotes showcasing how news media companies are reinventing their business models, changing the culture and transforming themselves into agile publishing powerhouses

    Speakers 

  • 12:00

    Networking Lunch

    Location: 
    in pre-conference area
  • 13:00

    Paid Content I: Laying the Foundation for the Middle East

    Media houses are increasingly mastering the art and science of getting their loyal users to pay for content. The session will look at identifying audience segments and their price points, subscriber acquisition and retention for long-term results.

    Moderator 

    • Principal Consultant, WAN-IFRA Consulting, Germany

    Speakers 

    • Head of Portals & Marketplaces, Dpa (Deutsch Press Agency), Germany
    • Chief Product Officer, Fairfax Media, Australia
    • General Manager Premium, BILD, Axel Springer, Germany
  • 14:30

    Networking Coffee

    Location: 
    in pre-conference area
  • 15:00

    Innovation in Print

    Few mediums offer as much flexibility and durability as print. This session will explore how publishers are continuing to find ways to delight and surprise both readers and advertisers with innovative projects based on creativity and customer orientation.

    Moderator 

    Speakers 

    • Chief Executive Officer, Diari ARA, Spain
    • Former Technical & Production Director, The Times of India, India
  • 15:45

    Native Advertising as Premium Ad Revenue

    Publishers have been setting up content labs and brand studios to serve advertisers who prefer a content-centric approach which carries authority, credibility and not subject to ad blocking. The Hindustan Times Brand Studio as well as Carol Matta, Native Advertising, Choueiri Group are speaking in this segment.

    Moderator 

    Speakers 

    • Native Advertising Director, DMS (Digital Media Arm of Choueiri Group), United Arab Emirates
    • CEO & CDO, Hindustan Times Digital Streams Ltd, India
    • Founder & CEO, Native Advertising Institute, Denmark
  • 18:00

    Middle Eastern Digital Media Awards Ceremony

    Jointly presented by

March 07
Thursday

  • 09:00

    Executive Breakfast Briefing

    Powered by

  • 10:00

    Newsroom 2020 and Beyond

    How are smart newsrooms approaching the future? How are they using evolving technologies, like AI, and ever more sophisticated data about their audience to improve their journalism?

    Moderator 

    Speakers 

  • 11:30

    Networking Coffee

    Location: 
    in pre-conference area
  • 12:00

    Paid Content II: Strategies for a Digital-First Workflow

    Publishers are connecting with local communities on a scale never seen before. These examples of creating profitable local and community journalism will be an inspiration to many publishers.

    Moderator 

    • Principal Consultant, WAN-IFRA Consulting, Germany

    Speakers 

    • Senior Product Manager, Singapore Press Holdings, Singapore
    • Head of Digital, The Tiso Blackstar Group, South Africa
  • 13:30

    Networking Lunch

    Location: 
    in pre-conference area
  • 15:00

    Printer's Roundtable - Powered by the World Printer's Forum

    Powered by

14th Middle East Conference

Contact 

Shariff