Paid Content Business Models

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Paid Content Business Models

07 Feb 2018

As ad revenue declines and print circulation growth slows, charging for digital content is no longer an option... but there are many different ways do so depending on your market, audience and culture. This full day masterclass will focus on the following topics: 

  • Choosing the right paywall in your market
  • Reinventing the customer journey
  • Best practices for implementing a paywall

Time: 10.00 hr - 17.30 hr

Note: This programme is also offered as an in-house workshop.

Chairperson: Steffen Damborg, Expert Advisor, WAN-IFRA Global Advisory

Paid Content Business Models