Digital Media Europe 2019

Digital Media Europe 2019

01 Apr 2019 to 02 Apr 2019
Vienna
Austria

 

1-2 April 2019, Vienna, Austria

Battle for Engagement: Building Digital Subscriptions & New Ad Experiences for Loyal Users

 

Two key topics for our Digital Media Europe 2019 conference in Vienna this spring were digital subscriptions and new ad experiences for logged-in users.

Offering a mix of panel discussions, intimate Q&As and extensive networking opportunities, DME19 examined solutions to the issues facing publishers today.

DME19 also saw more interaction than ever before in helping participants to discover best practices for growing their digital revenues.

We are also grateful for the support from our colleagues at VÖZ, APA and Styria Digital.

 

Below you’ll find links to our related coverage of this year’s event, as well as a link to photos from it:

Audience engagement and how it is the new watchword for publishers across Europe

Making money from video operations at VGTV and Styria

Reinventing local news with Lokalportal and Russmedia

Karl Schroeder on futurism, augmented reality and the purpose of journalism

VGTV's Elnaz Esmailzadeh on balancing UX and monetisation

Winners of European Digital Media Awards announced at #DME19

 

See pictures from the event and the Digital Media Europe awards ceremony on Flickr.

We look forward to seeing you again in 2020!

 

Speakers

Topics

event_topic_field_collection

  • 1

    Engagement and retention

     How publishers can reignite the relationship with their most valuable audiences: subscribers!

     

  • 2

    Product & UX

    Mobile UX has no relation to print. Lessons from inside and outside publishing on how to optimise the reader experience.

  • 3

    Marketing optimisation

    In e-commerce this is second nature. From multi-variate testing on CTAs, to optimising the purchase-to-pay workflow, what are top publishers doing? 

  • 4

    Advertising models for registered users

    Improving the ad experience for logged-in users and making responsible use of 1st party data. 

  • 5

    Video revenue revisited

    Publishers are rethinking strategies for video based ad revenue - integrating content more with day-to-day operations and driving down the cost. 

Shariff