The Newsroom Summit 2019

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The Newsroom Summit 2019

05 Nov 2019 to 06 Nov 2019

 Editorial strategies for engaging, high performing content

Verdens Gang (VG), Oslo
5-6 November 2019

2018 speakers



  • 1

    Being an editor today

    Juggling analytics, financial and editorial knowledge. Efficiencies, new roles & how to link better with colleagues in marketing and sales. What tech knowledge is needed? Cultural change in the newsroom.


  • 2

    Engagement, relevance & personalisation

    Defining personas, reader clusters and debating the merits and ethics of a fully individual newsfeed.
  • 3

    Brand & Voice

    Who owns it? Join efforts by the editorial and marketing teams.

  • 4

    Evolution of storytelling

    Next generation storytelling. New formats, new tools, new platforms for news consumption.


The Newsroom Summit is followed by the WAN-IFRA SCANDINAVIAN STUDY TOUR on 7 and 8 November in Oslo and Stockholm. On this tour, we will visit leading Nordic publishers in Oslo & Stockholm and discuss content monetisation and subscription strategies powered by the newsrooms.

Photo: Thomas Mattsson, Editor-in-Chief and Responsible Editor of Expressen (Sweden) is pictured with participants from the 2018 Study Tour.



The Newsroom Summit 2019

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