LATAM Media Leaders eSummit 2021

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BOOST YOUR DIGITAL REVENUE STRATEGY FOR 2021

2021 is shaping up to be as difficult and challenging as last year. In addition to pandemic-led economic crisis, and its impact on the digital ecosystem, 2021 will bring far-reaching changes, including the end of third-party cookies. This will drive innovation and experimentation with new technologies, and new approaches to monetisation. Paywalls, contextual segmentation, and e-commerce are variables that you can use to strengthen and adapt your company's digital revenue strategy, accelerate digital transformation and encourage future growth.

This second edition of the LATAM Media Leaders eSummit will focus primarily on the future of the business, sharing with you the vision of trailblazing industry leaders. 

In 12 virtual sessions, over 4 days, we will seek to address the most pressing issues for the media industry today. Our discussions will be led by senior media executives, renowned industry leaders, recognised experts and technology partners

Topics

Topics

  • 1

    The future of media business

  • 2

    Leadership

  • 3

    Reader revenue

  • 4

    The future of digital advertising in a cookieless world. Contextual advertising

  • 5

    Revenue generating ideas: Affiliation programs

  • 6

    Revenue generating ideas: Podcast monetization

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