• #425978

    Essential networking events for publishers across Europe, Asia, Latin America, Africa, Middle East and North America. 

Stefan Åberg

Stefan Åberg

Managing Editor, VK Media, Sweden

After graduating from journalism school, Stefan Åberg worked as a journalist and later as a news editor until 2017 being named managing editor for VK Media, a local news group with two newspapers, located in Umeå in the north of Sweden. As a managing editor, Åbergs focus has been on the digital development, and speeding up the digital transformation for Västerbottens-Kuriren, the largest newspaper in the northern half of Sweden. Västerbottens-Kuriren was early in realizing the importance of a strong online presence and has always been working hard to stay in front with a goal of being regarded as the leading local newspaper in Europe. The past four years Västerbottens-Kuriren main focus has been on growing it's paying digital audience, and last year saw a growth of over 70 percent. Being a small organisation, VK Media has realized that using AI and automated content is a key moving forward as personalization is the next big step for the newspapers.